West Brom keep faith with Anelka as sponsor ends deal

Published: 21/01/2014

West Brom attacker Nicolas Anelka played in last night’s English Premier League 1-1 draw against Everton despite the ongoing controversy over his ‘quenelle’ goal celebration.

The club’s shirt sponsor Zoopla announced ahead of the match that, in the wake of the furore generated by Anelka’s goal celebration at West Ham last month, it would not seek to renew its backing of the club when its current £3million two-year deal expires at the end of the season.

Anelka’s actions are being investigated by the Football Association and it had been reported that Zoopla was unhappy about Anelka’s continuing presence in the team while the matter was being looked into.

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