An initiative to promote the short supply chain from stalker to butcher is being launched on Scottish Venison Day today.
The Scottish Venison Association (SVA) has produced guidance for stalkers and estates to remind them of the rules about the sale of venison direct to their local butcher or restaurant.
It has also produced two videos for butchers to highlight basic butchery of a roe carcase and how to add value to venison.
SVA chairman Bill Bewsher said the initiative is “designed to loosen up the short supply chain between stalker and butcher, to cut food miles, to simplify traceability, and to enable locally sourced, healthy meat to be sold locally”.
The SVA has an online service to introduce stalkers and butchers to one another, as well as free listings on where to buy venison at www.scottish-venison.info