Football superstar David Beckham has appeared in a print advertising campaign for a new Scotch whisky, launched by drinks giant Diageo.
The advert, for single grain whisky Haig Club Clubman, features Beckham enjoying a drink with friends back-dropped by the stunning Miami skyline.
The print campaign was photographed by award-winning fashion photographer Glen Luchford.
Ronan Beirne, Global Marketing Director for Haig Club commented: “These adverts aim to disrupt the status quo of the perceived places and occasions people choose to enjoy Scotch and spotlight our latest variant as a brand rooted in style and sociability.
“This unique approach is how we will continue to drive the vibrancy and momentum of the category.”
The Haig Club brand was launched by David Beckham and former Pop Idol mogul Simon Fuller in 2014.
Clubman is a single grain whisky produced in the Cameronbridge distillery in Fife and is designed to drink with cola.
Beckham said: “Working with Glen to bring our vision for Haig Club Clubman to life was fantastic.
“We are excited to continue the legacy of the House of Haig and introduce this amazing new whisky to the world.”
The advertisements will begin to roll out this month.
