What: John Clark BMW held an official launch event for the new BMW i3, 4 Series and X5 at its showroom at Wellington Road, Aberdeen.
Who: Among the invited guests were customers who had inquired about the BMW 4 Series and BMW i3.
Why: This was the first opportunity to see the BMW 4 Series before its official launch last Saturday, October 5, and the first opportunity to see the electric BMW i3 before the official launch on November 16. Test drives and deposits were taken over the weekend, which was a great success.
At the event, catering was supplied by Eat Beetroot Aberdeen; there was a cocktail bar and champagne reception by 10 Dollar Shake Aberdeen, and fire flaring by Adam Ingram. Meanwhile, live artists from Wild Wolves Aberdeen painted designs on the new 5 Series, and live music was performed by Paul Black.
It also provided an opportunity for customers to see the new showroom, complete with interactive customer lounge and cafe bar, designated handover bay, purpose-built used-car showroom and the new service reception booking area.
