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Hybrid sales boom for Toyota GB

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Hybrid cars now make up almost a quarter of Toyota’s sales in the UK, the firm has announced.

Thanks to huge increases in sales figures for the British-build Auris Hybrid and good results for the new Aygo and low-CO2 RAV4, Toyota GB is up 4.5% versus last year. In total, 22.5% of those sales were petrol-electric hybrids.

The Auris Hybrid has sold 20.6% more units than at this point in 2013, and its popularity has grown to include almost half of all Auris sales in the UK.

Meanwhile, the Aygo has made an “immediate impact” according to Toyota, selling almost 20% better than the old model.

The RAV4, which in recent years has been reduced to very small volumes in the face of stronger competition from the likes of Nissan and Volkswagen, has seen an 80% boost in fleet sales thanks to a lower-CO2 diesel option.

Hybrid power is also proving popular in the supermini Yaris. A quarter of those bought in the UK are equipped with the proven and self-recharging full hybrid system pioneered in the late 1990s by the Prius.

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