A series of successful festivals have helped inject £2million into Aberdeen’s economy, a report has revealed.
The report, commissioned by Aberdeen Festivals, looking at what the events brought to the Granite City, through their impact on jobs and tourism sector.
Aberdeen Festivals was formed 18 months ago to help promote annual events which are held in the city.
The 10 festivals which make up the group are Spectra, Aberdeen Jazz Festival, Look Again, May Festival, Aberdeen
International Youth Festival, TechFest, North East Open Studios (NEOS), True North, DanceLive and Sound.
The report also found there was huge potential to bring even more visitors to the area in the future.
Steve Harris, chairman of Aberdeen Festivals, said: “We already had a good idea that the festivals were of big value to the region and this report confirms that.
“Over the next few years the festivals will be looking to develop further, adding even more value to the rich cultural calendar the North-east has to offer.
“Through promoting the festivals and the wider cultural programme in and around Aberdeen and Aberdeenshire we are signing up to a revitalised economic picture for the region where the cultural economy plays a big part.
“The results show the festivals deliver quality of life for residents, a city and region we can be proud of and attract visitors to, and a place where we can be confident to showcase the colour and vibrancy these types of festivals can bring to the north-east.”
Look Again started yesterday and runs until Tuesday.
