A new trailer has been shared for the upcoming series of Celebrity Big Brother on the Channel 5 programme’s official Twitter page.
The 20-second video features neon signs with messages in keeping with the Eye Of The Storm theme of this year’s instalment, including “fraud”, “never forgiven” and “lies, lies, lies”.
A caption accompanying the video teased: “Who will be caught in the Eye of the Storm?”
In a statement announcing the show’s theme, Channel 5 previously explained: “All of the celebrity names entering the house will have been caught up in their own media storm.”
Commenting on the promotional clip, host of the spin-off show Bit On The Side Rylan Clark-Neal tweeted: “Hope you’ve all enjoyed your ‘Fun in the sun’ because a storm is coming.
“Celebrity Big Brother: Eye Of The Storm starts Thursday August 16 at 9pm on Channel 5.”
Emma Willis will again present the live shows during the programme’s latest run.
It will be the 22nd series of Celebrity Big Brother in the UK, including on its previous network Channel 4.
The programme’s narrator Marcus Bentley called the teaser for the latest star-studded edition of the show the “best trailer for a long time”.
Bentley’s voice has appeared in every series of the UK version of Big Brother since it was first broadcast in 2000.
The famous contestants who will enter the house this year are yet to have been announced.
The last series of the Celebrity Big Brother was won by Australian drag queen Courtney Act, real name Shane Jenek.