A campaign encouraging shoppers to try new recipes with Scottish pork has been hailed a success.
Specially Selected Pork
Quality Meat Scotland (QMS) has launched a campaign encouraging people to have beef, lamb and pork over the festive period.
Quality Meat Scotland (QMS) is urging Scots to opt for home-made alternatives to takeaways, known as fakeaways, as part of its Going Places With Pork campaign.
Aberdeen shoppers were given a taste of Specially Selected Pork as part of efforts to encourage more people to put the product in their shopping baskets.
A new TV advert urging shoppers to buy Scottish pork will launch tonight.
The leader of Scotland’s red meat processors has slammed anti-meat lobbyists for allegedly making claims which cannot be backed up with independent evidence.
Shoppers are being encouraged to eat more Specially Selected Pork as part of their efforts to eat healthier in 2019.
One of Scotland’s biggest ever pork marketing campaigns will kick off in the new year thanks to grant funding from the Scottish Government.
Protecting the integrity of the Scotch brand and encouraging more shoppers to opt for Scottish red meat lies at the heart of Quality Meat Scotland’s (QMS) new strategy for the next five years.
Scottish pig farmers being forced to send their pigs south of the border for slaughter as a result of the Brechin abattoir fire will not loose out on Specially Selected Pork status, Quality Meat Scotland (QMS) has confirmed.
An Aberdeenshire pig farmer ditched his wellies and put on an apron for a visit to a north-east supermarket earlier this week as part of a drive to encourage shoppers to buy and cook more Scottish pork.
A new six-week campaign to get more shoppers buying Scottish pork will launch today.
Quality Meat Scotland, the industry body representing Scotch Beef, Scotch Lamb and Specially Selected Pork has joined forces with well-known blogger, Nick Coffer to create dishes which are perfect for using up your leftovers – helping your January budget go further.