Calendar An icon of a desk calendar. Cancel An icon of a circle with a diagonal line across. Caret An icon of a block arrow pointing to the right. Email An icon of a paper envelope. Facebook An icon of the Facebook "f" mark. Google An icon of the Google "G" mark. Linked In An icon of the Linked In "in" mark. Logout An icon representing logout. Profile An icon that resembles human head and shoulders. Telephone An icon of a traditional telephone receiver. Tick An icon of a tick mark. Is Public An icon of a human eye and eyelashes. Is Not Public An icon of a human eye and eyelashes with a diagonal line through it. Pause Icon A two-lined pause icon for stopping interactions. Quote Mark A opening quote mark. Quote Mark A closing quote mark. Arrow An icon of an arrow. Folder An icon of a paper folder. Breaking An icon of an exclamation mark on a circular background. Camera An icon of a digital camera. Caret An icon of a caret arrow. Clock An icon of a clock face. Close An icon of the an X shape. Close Icon An icon used to represent where to interact to collapse or dismiss a component Comment An icon of a speech bubble. Comments An icon of a speech bubble, denoting user comments. Ellipsis An icon of 3 horizontal dots. Envelope An icon of a paper envelope. Facebook An icon of a facebook f logo. Camera An icon of a digital camera. Home An icon of a house. Instagram An icon of the Instagram logo. LinkedIn An icon of the LinkedIn logo. Magnifying Glass An icon of a magnifying glass. Search Icon A magnifying glass icon that is used to represent the function of searching. Menu An icon of 3 horizontal lines. Hamburger Menu Icon An icon used to represent a collapsed menu. Next An icon of an arrow pointing to the right. Notice An explanation mark centred inside a circle. Previous An icon of an arrow pointing to the left. Rating An icon of a star. Tag An icon of a tag. Twitter An icon of the Twitter logo. Video Camera An icon of a video camera shape. Speech Bubble Icon A icon displaying a speech bubble WhatsApp An icon of the WhatsApp logo. Information An icon of an information logo. Plus A mathematical 'plus' symbol. Duration An icon indicating Time. Success Tick An icon of a green tick. Success Tick Timeout An icon of a greyed out success tick. Loading Spinner An icon of a loading spinner.

North-east tourism businesses offered free green audit to help grow industry

VisitAberdeenshire hopes sustainability audits will help boost tourism
VisitAberdeenshire hopes sustainability audits will help boost tourism

VisitAberdeenshire is offering free sustainability audits to help north-east tourism businesses meet customer expectations and grow the industry.

Up to 40 businesses across the region can kickstart the New Year by taking part in the free audit being offered as part of VisitAberdeenshire’s business recovery programme.

It follows a successful pilot project carried out with 16 businesses earlier this year.

Targeting green tourism markets

Businesses will be helped to understand what they need to do to become more sustainable, whether at the start of their sustainability journey or encouraging those who are already working towards sustainability goals, to take further steps.

The process involves an initial one-to-one tailored advice session which will lead to an action plan and one to one follow up advice on how to achieve it.

Topics covered may include whether a business is reducing its use of chemicals, promoting the use of public transport or electric vehicles, monitoring energy use and taking steps to become more energy efficient or communicating its green commitment to its customers.

Support north-east tourism growth

VisitAberdeenshire chief executive Chris Foy said the programme would help businesses attract tourists who are increasingly keen on ensuring their holidays are eco-friendly.

He said: “At last month’s Scottish Tourism Alliance conference, it was said that 76% of us in the UK are very concerned about sustainability issues.

Chris Foy, chief executive of Visit Aberdeenshire

“And a recent VisitBritain survey found that almost three in five of Europeans intend to now think more about sustainability and the environment when planning future holidays.

“This programme demonstrates our ongoing commitment to help local businesses meet customer expectations, and support sustainable tourism growth in the north-east.”

The business recovery programme is aimed at helping hospitality and tourism businesses build resilience in an uncertain market with themes including digital marketing, interpreting customer and market insights, and advice to develop new products and experiences.

The audits will be carried out by Green Tourism, a leading accreditation and support business for businesses and destinations in the tourism and hospitality sector.

The destination management organisation also recently launched a free “Game Changer for Tourism Business” programme also aimed at boosting the sector’s growth prospects in partnership by Opportunity North East (ONE) and Scottish Enterprise.

VisitAberdeenshire is co-funded by Aberdeen City and Aberdeenshire Council as well as ONE.

Already a subscriber? Sign in

[[title]]

[[text]]