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Loch Duart land expert in luxury branding

Ian Laird, managing director
Ian Laird, managing director

The boss of independent salmon farming company Loch Duart has described the appointment of a luxury brand expert to its board as a “real coup” for the business.

Ian Laird, managing director of cashmere goods maker Alex Begg, which counts leading designer names including Ralph Lauren and Vivenne Westwood among its clients, has joined the Sutherland and Hebrides-based firm as a non-executive director.

Loch Duart managing director Alban Denton welcomed Mr Laird’s experience of growing a company and expanding into international markets.

Mr Denton added: “Ian Laird joining the board is a real coup for Loch Duart as he brings with him the understanding of managing the prestigious, global luxury brand, Alex Begg.

“We’re especially pleased that he will contribute his experience of managing a company which has not only doubled in size but now exports most of what it produces.

“Loch Duart’s focus is on producing extraordinary tasting salmon. Having Ian as part of our team will help us continue to deliver this to customers across the world.”

Founded as a shawl maker in Paisley in 1866, Alex Begg moved in 1902 to Ayr, where it is still based, combining traditional weaving and finishing methods with modern production techniques in the manufacture of its scarves, wraps and throws.

Its products are sold in luxury stores, including Bergdorf Goodman in New York, and Wako in Tokyo.

Mr Laird said: “I’m very excited to be joining the board of Loch Duart at a time when this premium brand is growing in popularity, particularly overseas. It is one of the great Scottish business success stories.

“As managing director of Alex Begg I have a developed an understanding of the connection between what customers value and what unique capability exists within a business like Loch Duart. I look forward to bringing my experience into the mix of the board of Loch Duart and being a champion for a quality product which is asked for by name worldwide.”